Bespoke stand for Pharmagora Plus:
your brand at the meeting point
of all community pharmacy.
Exhibiting at Pharmagora Plus, the leading community-pharmacy show? With over 8,200 visitors at Porte de Versailles, The Good Experience designs, builds and installs your turnkey stand: USPO and United Pharma already trust us.
Pharmagora Plus 2027, Porte de Versailles.
The major annual gathering of community pharmacy. Two days of exhibition, conferences and networking for the whole profession, in Paris.
All of community pharmacy.
Pharmacy owners and associates, technicians, students, buying groups: the profession gathers to discover the services, ranges and tools that keep the pharmacy running.
Bespoke, turnkey.
From 3D design to teardown. A finish standard worthy of a top-tier professional show.
The leading show
of community pharmacy.
At Pharmagora Plus, the entire pharmacy ecosystem gathers: pharmacists, buying groups, unions, laboratories and service providers. Your stand must win over a busy audience with plenty of demands on their time, there to find practical solutions for their pharmacy. The pace of a trade show, this audience and its business priorities shape the stand you need.
Two days, the whole profession.
The leading trade show for community pharmacy is held every spring at Porte de Versailles. The 2027 edition, celebrating the show's 40th anniversary, will take place on 13 and 14 March.
- Porte de Versailles, Paris (Hall 7.2)
- Annual · next edition 13–14 Mar 2027
- 40th anniversary of the show
Pharmacists, decision-makers for their pharmacy.
Owners, associates, technicians, students: a professional audience running a business as much as a place of care, there to find concrete answers to grow their pharmacy.
- 8,200+ visitors in 2026
- 12,700+ participants
- A 100% professional audience
New missions, services and digitalisation.
Community pharmacy is changing: new healthcare roles, patient services, digitalisation, buying groups. Your stand must show how you support that shift, not just announce it.
- New missions & public health
- Services & parapharmacy
- Buying groups & digitalisation
The pharmacist who stops
has already chosen to listen to you.
In 2026, Pharmagora Plus gathered over 8,200 visitors and 385 exhibitors across 20,000 m². With that much footfall, your stand has to stop a pharmacist who is short on time and has a lot to see.
2026 edition at Porte de Versailles. Pharmagora Plus welcomed over 8,200 visitors (12,700+ participants) and 385 exhibitors on 14 and 15 March 2026, with exhibition space up 20%. The next edition, marking the show's 40th anniversary, will take place on 13 and 14 March 2027, at Porte de Versailles.
Setups
by The Good Experience
at Pharmagora Plus.
Among the pharmacy players who trust us with their stand at Pharmagora Plus: USPO, United Pharma. All designed, built and installed by our team.
Defend, unite, inspire.
An institutional stand that brings USPO's mission to life for community pharmacists. A space to meet and talk, designed to strengthen union ties and showcase what the union does.
The buying group takes up space.
A dynamic stand to assert the group's presence and offering to independents. Service-presentation tools, a strong identity, an invitation to join the community.
Your next Pharmagora Plus stand.
What if the next setup by The Good Experience were yours? Brief us, let's talk.
One approach only:
bespoke, turnkey.
From 3D design to teardown, every stand we design and build is bespoke, with the option of a sustainable approach. Two ways of going about it, each detailed on its own page.
You're probably wondering…
Pharmagora Plus is two intense days with an audience pulled in every direction. To stop a pharmacist on the move, you need a clear message from the aisle and an open stand that reads in three seconds. We work on the visual hook, the height and the entry points to turn passing traffic into conversations.
Many exhibitors come to present a service offering, a buying group or solutions for pharmacies. We design journeys that make the offering tangible: tool demonstrations, advice areas, clear support materials. The United Pharma stand was designed to put the group’s offering front and centre and make people want to join the network.
Trade unions, federations and institutions come first and foremost to build ties with the profession. We design open, welcoming spaces, shaped for meeting people and talking rather than for selling. The USPO stand was conceived as a space that brings people together, mirroring the union's role.
Pharmagora Plus returns to the same venue every year: ideal for a stand that builds up over time. We design modular stands that can be dismantled and reused from one edition to the next, with a sustainable option, without compromising on finish quality. You invest once and reuse it over several editions.
Let's make your stand the pharmacists' meeting point at Pharmagora Plus.
Twenty minutes are enough to define floor space, setup and budget, and see whether we move forward together.